Welcome to this Regenerative Journey
- Samantha Green Castañeda

- Aug 8, 2021
- 2 min read
A Roadmap for Tourism Entrepreneurs Who Want to Do Things Differently
If you're leading a tourism project that puts people, planet, and purpose at the centre—this space is for you.

The Regenerative Journey is more than a blog. It’s a strategic compass for entrepreneurs who are done with business-as-usual. Whether you're running a community-led eco-lodge, designing nature-based experiences, or advising on sustainable tourism development, this blog helps you grow your impact without losing your values.
Here, we explore the real challenges and bold solutions that come with running a regenerative tourism business—especially in the Global South.
We ask the hard questions:
– How do you fund a meaningful project without compromising your integrity?
– How do you scale without greenwashing?
– How do you reach high-value travellers who care about more than ticking boxes?
– How do you build something that lasts, financially and ecologically?
Through stories, strategy, and practical guidance, we’ll cover:
🌀 How to access grants, donations, and aligned funding
🌀 How to build regenerative offers rooted in place, culture, and conservation
🌀 How to elevate your brand and digital voice for global audiences
🌀 How to communicate your impact with credibility and heart
🌀 How to grow in ways that honour your community, ecosystem, and original vision
This blog is inspired by people like Camila Hernández, a tourism entrepreneur in her 30s or 40s, building a small but powerful business from a remote or rural region. She’s ambitious, strategic, and deeply committed to making a difference. She’s part of a growing network of change-makers across Latin America, Africa, Asia, and island nations who believe that tourism can be a force for regeneration.
If you’re part of that movement—or want to be—The Regenerative Journey is here to support you.
👉 Share, and let’s rebuild tourism from the roots up.
Because the future of travel isn’t extractive, it’s regenerative.







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